Technology is advancing, people are becoming more and more impatient, and a business without a good website is quickly overlooked.
And we have the stats to guide us. Over 75% of consumers will look up a business’s website before engaging. And at the same time, consumers always have 2-3 other choices and won’t hesitate to choose the one with the best online presentation.
But how much should you pay for a website? Well, this is the question we’re answering here. And if you don’t care for the specifics, jump to the pricing at the end of this article.
How website pricing is determined
Several factors influence the cost of a new website. Here’s a look at the key elements:
Complexity
Some websites are more complex than others, requiring interactive elements, custom integrations, custom post types and others.
However, these elements are usually determined by your industry. So if you’re a small business who owns a brick and mortar store, you’ll probably stick to a low-complexity websites that helps you stand out.
But if you’re a global company, targeting 45 countries with 10 products, you’ll probably need some serious bells and whistles, which can bump up the price.
Type of website
We like to keep it simple, so we have 2 types of websites you may be requiring:
- Informational Website: Ideal for businesses that need a digital business cards.
- eCommerce Website: Perfect for businesses looking to sell products online.
Now – informational websites are usually on the low end, while eCommerce websites require a lot of small, moving parts, which can take a lot of time and energy.
Integrations
Most websites can go without having complex integrations, aside from a connection to a CRM or scheduling software.
Others, though, may need to be connected through multiple systems to record calls, sales, provide dynamic elements, payment providers and more.
Ongoing/post-launch support
Launching the website is just the beginning. In most cases, you will also need support with updates and maintenance in order to ensure your website remains functional and secure. And this can add to the price.
But if you have an internal team, or capabilities to do those updates yourself, you can save up on costs.
Content Management System (CMS)
The CMS is the base of your website, but there are a lot of options out there. If you have specific CRM preferences, the price can go up.
Usually, agencies like ours will suggest the best CRM for you in order to have the best price and functionality.
How much does a new website cost?
Now, let’s get to the numbers. Here’s a breakdown of what you might expect to pay based on the size of your business:
New website for small businesses – starting from $5,000
Small businesses typically need a website that provides essential information and perhaps a blog or a small product catalog.
Here’s what you get:
- Basic custom design
- Essential integrations (contact forms, social media links)
- Simple CMS setup
- Basic SEO setup
- Copywriting (up to 10 pages)
And of course, depending on your industry and requirements, this price may vary. We recommend you schedule a call with us and we’ll be able to provide an accurate quote.
New website for medium-sized businesses – Starting from $10,000
Medium-sized businesses often need more robust features and a stronger online presence.
Here’s a typical package:
- Custom design tailored to your brand
- Advanced integrations (CRM, email marketing tools)
- Comprehensive CMS setup
- Enhanced SEO services
- Copywriting (up to 20 pages)
For an accurate quote, get in touch with us!
New website for larger businesses – Starting from $20,000
Larger businesses require a sophisticated website with advanced functionalities and extensive customizations.
Here’s what to expect:
- Premium custom design and UX optimization
- Complex integrations (multiple systems and platforms)
- Full-featured CMS with custom modules
- Advanced SEO and marketing services
- Extensive content creation & copywriting (up to 50 pages)
- Full e-commerce capabilities
- Ongoing support and maintenance
For an accurate quote, get in touch with us!
Your next steps?
Investing in a new website should be a priority for most businesses, as customers really like to get an image of what they’re buying.
And we understand that every business is unique – different needs, budgets and requirements.
Contact us today to get a personalized quote and start your journey to a stellar website in 2024.
